What Hidden Costs Does the Wrong Software Choice Create for Companies?

Cem Kütük, Strategic Sales and Channel Architect at CK, spoke about the consequences of choosing the wrong software for companies, beyond just financial losses. Kütük said the following:

Choosing the wrong software for a company doesn’t just cost money. It wastes time, lowers motivation, exhausts the team, and erodes confidence in digital transformation. So where does the mistake lie? It’s because many companies start by looking for software. But they should be conducting a needs analysis first. Any investment made without analyzing the company’s structure, operational model, growth goals, user habits, and process maturity is risky. Choosing software is easy. The real expertise lies in understanding which software is truly necessary.