CK Strategic Sales and Channel Architect Cem Kütük spoke about why operations managed with Excel generate hidden costs. Kütük stated:
Growing with Excel becomes impossible after a certain point. Is Excel a bad tool? No, of course not. But as a company grows, operations managed with Excel begin to generate hidden costs. Data becomes scattered, version confusion arises. Reports are delayed, errors increase, and most importantly, management cannot see the true picture. Many companies are actually losing money without realizing it, not in financial reports, but in operational disarray. The goal of digital transformation is not just speed. It’s control, measurement, traceability, and sustainable growth.
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